Animated video to educate and engage young viewers

Overview

In partnership with FGT Health, our team created an animated video celebrating the premiere week for The Quest for Crystals, a short movie that explains a rare disease to younger audiences.

In advance of the movie, we designed collateral and a mailer for activity packages that included different activities for every day before the premiere. Our video recapped the activities and counted down to the movie’s debut.

Our design team built off the style of the finished movie to create illustrations and designs with a hand-drawn feel that were then animated by our motion graphics team.